How to Be a Power Connector

Author: Judy Robinett
Publisher / Brand: McGraw-Hill
Category: Business / Networking / Entrepreneurship
Format: Book
Source: Publisher page

Overview

“How to Be a Power Connector: The 5+50+100 Rule for Turning Your Business Network into Profits” is a practical guide to building and leveraging a high-value professional network. Aimed especially at founders and business leaders, it explains how to create strategic relationships, access capital and opportunities, and turn social capital into tangible business results.

Features

Strategic Networking Framework

• Defines what a deep, wide, and robust network is and how to build one intentionally.
• Introduces the 5+50+100 system, a structured approach to organizing and prioritizing key relationships for maximum impact.
• Explains how this system streamlines networking efforts and makes relationship maintenance more systematic and sustainable.

Relationship Ecosystems

• Explains relationship ecosystems and how to identify which ones are most relevant to your goals (e.g., investors, partners, customers, industry leaders).
• Guides readers on which ecosystems to target so that networking time is spent in the most valuable environments.

Connection Mastery Skills

• Details key connection skills needed to build strong, mutually beneficial relationships.
• Focuses on building authentic, high-trust connections rather than superficial contact lists.
• Emphasizes mutual value creation and long-term relationship thinking.

Three Phases of Power Connecting

• Outlines the three phases of power connecting (high-level process for moving from initial contact to strong, strategic alliances).
• Provides a step-by-step approach to:
  • Initiating new relationships in a purposeful way.
  • Deepening relationships through consistent, value-added interaction.
  • Leveraging mature relationships for opportunities, deals, and introductions.

Real-World Case Examples

• Draws on examples from power connectors across multiple industries to illustrate how the methods work in practice.
• Shows how high-level connectors build, maintain, and use their networks to create business opportunities, partnerships, and funding.

Application to Founders and Growth

• Orients many examples and advice points around startup and founder needs, including:
  • Finding and approaching investors.
  • Building strategic partnerships.
  • Unlocking hidden opportunities through introductions and referrals.
• Helps entrepreneurs understand how to leverage social capital as a core business asset.

Use Cases

• Founders and entrepreneurs seeking investors, mentors, or strategic partners.
• Business professionals wanting to grow influence, opportunities, and deal flow.
• Anyone looking for a structured, repeatable system to build and manage a powerful professional network.

Pricing is not specified in the provided content. Refer to major book retailers or the publisher for current pricing and available formats (print, ebook, audiobook).