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Measure What Matters

by John Doerr · 2018

In a nutshell

John Doerr introduces the concept of OKRs (Objectives and Key Results), a goal-setting framework used by successful startups to drive growth and alignment.

Measure What Matters

Author: John Doerr
Category: Growth & Scaling
Tags: OKRs, Goal-Setting, Alignment
Source:


Summary

Measure What Matters is a transformative guide to understanding and implementing OKRs (Objectives and Key Results), a powerful goal-setting framework that has been pivotal to the success of industry giants like Google and Intel. Authored by John Doerr, a renowned venture capitalist, the book delves into the practical application of OKRs to drive business growth, enhance alignment, and foster coordination within organizations.

Key Features

  • Introduction to OKRs: Learn about the core principles behind Objectives and Key Results and how they can be applied to businesses of any size.
  • Real-world Case Studies: Gain insights from compelling narratives, including stories from Bono and Bill Gates, showcasing the impact of OKRs in various organizations.
  • Focus on Data: Discover methods for collecting relevant data to track progress and make informed decisions.
  • Enhanced Workplace Satisfaction: Understand how OKRs can improve employee engagement and satisfaction by aligning personal and organizational goals.

Notable Mentions

  • Foreword by Larry Page: Co-founder of Google and a significant proponent of OKRs.
  • Contributions from Industry Leaders: Insights from figures like Bono and Bill Gates enrich the narrative.

Book Details

  • Format: Kindle Edition
  • Pages: 299
  • First Published: September 5, 2017

For more information, visit the .

Reference

Measure What Matters — publisher / official page. Summary adapted from the Awesome Startup Books collection.

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