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Freelance / service rate

What to charge per hour to earn what you need.

#Pricing & Offers #Bootstrapping

How it works

Working weeks = 52 − weeks off.
Hourly rate = (income goal + yearly costs) ÷ (paid hours × working weeks).
Most freelancers overestimate paid hours — 20–25 a week is common.

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Your result

Minimum hourly rate

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Day rate (7h)

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Paid hours / year

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Learn the idea behind it

Pricing on value

Set prices by what your product is worth to the customer, not just what it costs you.

Bootstrapping & staying small

Building a business with your own money and customer revenue instead of investors.

References

[1]
Company of One — Paul Jarvis (2019)
Official page Get the book
[2]
The Personal MBA — Josh Kaufman (2010)
Official page Get the book